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every founder knows how important content production is, but doesn’t have the time or process in place to thoughtfully strategize what to produce and then actually do the work to produce it.
butttt we love doing that, we take care of it, end to end…
we work with amazing clients, including career coaches, info products, tech startups, newsletter operators, fitness influencers, and others, ghostwriting their weekly newsletters and LinkedIn content.
we also write our own Substack where we write mini-biographies of generational tech entrepreneurs - we’re good at this, so much so that Shopify and Cohere’s CEO shouted us out :)
if you’d like to work with us, let’s chat: [email protected] / +1 (647) 833-4051
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<aside> 👋🏻
we’re hasan and hashir :)

hasan raza (LinkedIn)

we met in university as we accumulated some early career lore.
hashir tried being the gatsby of toronto by hosting large tech events for the startup community, collabing with folks at Google, Shopify, Radical Ventures, Z Fellows, and others. He built the first sales playbook at a venture-backed fintech startup, then joined a venture studio to launch his own (which failed).
hasan started as a finance bro doing investment banking & private equity gigs at RBC, Brookfield, and Bank of America…before eventually building a startup called Mockt, where he made his own university an enterprise customer and later got into Canada’s leading accelerator, NEXT36, where his startup got acquired by Air.
the constant throughout all of it was spending our days independently journaling and sharing our stories with other folks.
we fell in love with the creative writing process, and strongly believe that the future of distribution lies within authentic storytelling and an owned audience.
if that resonates, we should chat :)
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